Creative Strategy & Execution
I help creative founders translate what's in their head and turn it into something real. Positioning, offers, content, and execution, in one place.
Most strategists don't build. Most builders don't think strategically. I do both.
Trusted by
The Approach
The online space is noisy. Crowded with content and offers from people who started building before they figured out what they actually stand for.
The businesses that cut through are not the loudest. They are the most intentional. Built around genuine values, a specific intention, an offer that actually makes sense.
I start with the questions that make everything else easier. What do you actually stand for? What do you want to be known for? From that foundation, we build the offer, the messaging, the marketing. In that order.
Ways to work together
I work with a small number of clients at a time. Every engagement is built around your actual situation, not a template. Here is what working together could look like.
For founders who want a thinking partner and a builder in one. I work across the full arc, from positioning to the content and systems that make it real.
A focused one-month intensive to build your strategic foundation before you scale. Four deep-dive sessions, tailored frameworks, and a clear direction you will actually use.
Selected Work
“For the first time, I had someone to think with, bounce ideas off, and actually build with. It brought a structure and direction I had not been able to create on my own.”
Mia Stawinski · Conservation Photographer
Mia had a strong portfolio and a clear sense of purpose, but no defined positioning and no clear path to offers. We built the entire foundation together: positioning, mentorship, in-person retreats, fine art sales, and the ecosystem to support all of it.
April Zilg · Professional Athlete & Coach
April had momentum and a lot of ideas. The challenge was choosing the right one, building a strategy around it, and actually executing. We focused on one digital membership first, built the funnel and the framework, and planned the next phase from there.
“Before, everything were just ideas. Now they’re actually happening.”
Get in touch
I work with a small number of clients at a time. If this resonates, I would love to hear about what you are building and whether we would be a good fit.
hello@sophiestortelder.com